So, Great News: I was recently named Brand Ambassador for my Favorite bakery! It’s kind of a Big Deal (to me). My friends laugh at me because they, and anyone who follows me on social media, know how much I Absolutely Love this bakery. I am always checking in (via Facebook and Instagram) at this bakery as I pick up my delectable treats. One of my Facebook friends even commented that they need to pay me for all the advertising I do for them.
As I chuckled at myself and my “newfound fame,” I thought about how being a Brand Ambassador is not new to me.
When you think about what a Brand Ambassador really is…
A Brand Ambassador is a person who represents a brand in a positive light, and by doing so, helps increase brand awareness and sales.
So we are Christ’s ambassadors; God is making his appeal through us. We speak for Christ when we plead, “Come back to God!” 2 Corinthians 5:20 NLT
I have been doing this for the Kingdom of God for about 14 years. I remember when I first received the free gift of salvation, I told everyone. I was excited about this God who saved me. I wanted everyone to come to Him and get to know Him. I wanted everyone to receive this free gift. That’s a Brand Ambassador.
As I continue to grow in faith and mature spiritually, I not only tell people about God and all the wonderful things He wants to do in their lives, but they are able to witness it in my life. They see me striving (even though I make mistakes) to live a life that is pleasing to Him, and they see His unmerited favor all over my life. As I continue to strive to be the Best Brand Ambassador for His Kingdom, God is allowing others to see the benefits that I reap.
Now, my challenge to you this week is to ask yourself, “Am I a Good Brand Ambassador for the Kingdom of God?” Answer yourself honestly. Do your coworkers, family, and friends know that you are a Born-again Believer? Do they see your fruit (of the Spirit)? Is your life compelling people to come and ask, “What must I do to be saved?” If not, do something about it. Don’t miss this: I am not telling you to live a life that is pleasing to men. I am reminding you to live the life God has called you to live.
So, That Settles It. This is your reminder: You are a Brand Ambassador, and the world is watching you. Show them what they are missing. Let your life represent God in a positive light and help increase awareness of His Goodness, His Mercy, His Grace, and His lovingkindness towards us; thus increasing souls being added to the Kingdom.
And all of this is a gift from God, who brought us back to himself through Christ. And God has given us this task of reconciling people to him. 2 Corinthians 5:18 NLT